Business appraisal services don’t seem business value as a black and white issue, unfortunately. The valuation results often depend on the finder’s need for a valuation. In order to measure business worth and value, two factors can change this: how you decide to measure measure the business value and under what circumstances this is done. These are known as the standard of value and the premise of value. The business comps all depend on these two things so let’s look a little deeper at how this is done.
The Standard of Value
To go a little deeper in to the definition of this, the standard of value is basically any means by which people measure and communicate value. For example, when you put a price on an item of clothing