Though huge faceless pharmacies and drugstores dot America’s streets and highways more than ever, there is a growing sensibility that appreciates and wants to nurture small and family-owned businesses. Smaller pharmacies do have some advantages over the bigger guys, like a more personal atmosphere, same-day prescription dispensing, and more personalized health care advice, there is still one area where they may be falling behind. All of the bigger pharmacies and retail stores have modern and updated point of sale systems that make the actual sale faster, easier and more efficient. Here’s why:
Manage coupons, customer loyalty programs
Pharmacy point of sale systems are capable of managing coupons and programs for discounts or customer loyalty. If your pharmacy offers discounts on certain days or you want to implement some sort of customer loyalty program, POS systems can do that for you. It can be tough to try to keep track of coupons and the like, but with the right POS system you don’t have to try to do it yourself.
Accept more forms of payment securely
If you’re still only accepting cash or checks at your pharmacy, you are way behind. People rarely carry cash these days, which might push your customers to a different pharmacy. POS systems make it really easy for you to be able to accept credit and debit cards, which is just good customer service.
Track sales
An important part of running a business is keeping track of sales and the amount of money that is made every day. Pharmacy POS systems can keep track of your sales for you — all you have to do is run the reports at the end of the day.
Keeping your pharmacy’s POS systems and other technologies up to date is going to help you be able to compete with bigger chains better and improve your customer service while still offering great care advice and more personal connections with your customers. More can be found here.